planningWith all the information we receive on all our various media platforms, it gets harder for us to be heard. Here are quick ways we can increase make our voice louder, and improve our visibility!
INCREASE YOUR SOCIAL AUTHORITY
Social Authority measures how influential your social media pages are on each platform. To increase, it is important to share your generated content, share content from others, and stay connected with those who share your passion.
STAY UP TO DATE WITH MODERN TRENDS
Many social media networks become obsolete and replaced by other mediums; ensure that your organisation is maintaining contact with your desired target market by using the appropriate social media platform.
BE STRATEGIC ABOUT YOUR NUMBERS
Don’t solely increase your traffic to build numbers, analyse the data and gain an understanding to why your portal is being utilized.
RESOURCES TO LOOK IN TO:
Resources such as: followerwonk.com and Google Analytics provide insight to your portal’s traffic and allow you to understand your audience better.
Author: Jordan Loucks. Edit by Ruvimbo Gwatirisa.