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Tools and Resource Learning for Non Profits 'Same Rules Apply Across the Board'
Are you feeling overwhelmed and disoriented by the impact the COVID-19 crisis is having to your staff, your clients, your community, and your organization’s finances? You are not alone. We are all dealing with the uncertainty as we navigate cancelled fundraising events, the inability to fulfill government contracts due to school closures, and other sources of revenue loss, all while needing to serve clients in new ways. We hope these tips, blogs, tools, and resources will help. We know you are busy and have tried to make this as practical as possible. Click here for more details.
How to Create and Digitize Local Partnerships for Your Nonprofit
There’s a saying that goes, “Do what you do best and partner for the rest.” As a nonprofit, you’re tasked with creating the largest impact for your mission with each dollar spent. If you do this alone, you may end up crunched for time and resources, creating a scarcity mindset. Click here for more details.
10 Ways Nonprofits Can Leverage Visual Storytelling
Visual storytelling is one of the best ways to attract attention. Several studies have found that an audience prefers stories because it helps them feel connected to the message coming from the content. Visual storytelling is the act of putting a story in a context that pleases the visual senses. Click here for more details.
NONPROFIT FUNDRAISING AFTER COVID-19: 3 KEY LESSONS
Now more than ever, it is time to experiment–to expand and explore. Before the pandemic, so many nonprofit organizations would rely on a single, solitary fundraising event to bring in the donations. Whether it was a gala, a run/walk, golf tournament or day of giving, it was typically a solitary event. Then 2020 came along and fundraising had to change. Organizations began to think differently. Around this time last year, many organizations were frantically trying to “pivot” their live events into something, anything, they could do virtually. Click here for more details. 
How to Ask Donors for a Gift: 4 Powerfully Authentic Scripts
One of the most terrifying moments for most fundraisers (staff members and volunteers) is asking for a gift. And yet, every fundraiser must request specific gifts if they are going to raise significant amounts of funding. Sometimes simply finding the right language for the right situation makes everything flow together. Click here for more details.
Mail vs. Email: Pros & Cons of Each Fundraising Channel
When it comes to choosing the right marketing channel for your nonprofit fundraising, you’ll want to consider the pros and cons of each option. The two most prominent fundraising channels for nonprofits are direct mail and email. Both of these, when used well, can bring much-needed funds to a charity’s tight budget. Here are the pros and cons of mail vs. email. Click here for more details.
How To Build Buzz for Your Non-Profit Brand
Non-profit companies need to generate buzz for their brands just as much as for-profit companies. Unfortunately, most charities and social organizations have a very limited budget to work with. The funding you get from your investors and grants may be just enough to keep the lights on in your business. That means that expensive strategies like experiential marketing and video ads may be a no-go for most. Click here for more details.
How to Experience the True Joy of Fundraising
There are a lot of negative connotations associated with fundraising. And that strips it of the natural joy you should be getting as you’re working so hard to make the world a better place. Negative Fundraising Language vs. Positive Fundraising Language One of the strategies I often use when facilitating a board retreat is to ask board members to think about all the negative words associated with fundraising. Click here for more details.
How the pandemic is hurting university students’ mental health
Institutions of higher education worldwide are undergoing unprecedented change because of the COVID-19 pandemic. Universities and colleges have been forced to switch to online teaching and learning. Many were unprepared for this move to what is termed emergency remote teaching and learning. Click here for more details.
Top 2021 Tech Picks for Nonprofits with Small Budgets
For many nonprofits with small budgets, the pandemic tested the limits of what was possible with the resources they had. And still, creative people around the world found ingenious ways to use new tools and techniques to build capacity and continue serving their communities. Technology played a key role in these adaptations. Here we share the top 10 technology offers from TechSoup that we believe can specifically help nonprofits with small budgets of less than $100,000 a year. Click here for more details.
Impact Stories That Drive Funding: 4-Part Kit
Nonprofit fundraising is critical to creating an organization capable of sustainable change. When donors are deciding where their donations should go, they want to hear about your impact and how your organization is directly affecting your constituents. Click here for more details.
How Do You Hone Your Nonprofit’s Major Donor Portfolio?
If you do not have the luxury to have one full time person dedicated to major gift fundraising, figure out how much time you do have. Also consider the staff resources you have available to you. Who has the ability to represent your organization and make fruitful connections with donors? Who would donors enjoy meeting with? Perhaps you’ll need to spread your portfolio across a range of people (e.g., the executive director, associate director, development director and annual giving manager). Click here for more details.
Donor Appeals: The HOW Matters as Much as the WHY
I leafed through my stack of mail the other day, and there it was: another colorful, overfull packet from Treesavers International (not the nonprofit’s real name). I opened the thick envelope and pulled out a stack of stat sheets, membership forms, and return address labels I’ll never use (seriously, nobody has called me “Andrew” since 1987. Is that you calling from beyond the grave, Nana??). Click here for more details.
Nonprofit Strategic Communication: Internal Branding and Messaging
If you are working to master the messaging of your mission to share with the public, start by looking within. Sounds very spiritual doesn’t it? But really, good nonprofit strategic communication begins within an organization before ever setting out to share with everyone else. Click here for more details.
What are Predictive Analytics for Planned Giving?
our data is melded with general database data to come up with profiles that identify those with particular “planned giving likelihood” for you. Note you can screen for other factors, such as “major gift likelihood” as well. Each donor will receive a “likelihood” score. You can then run reports based on those scores, seeking to begin prospect identification, cultivation and solicitation plans with those at the top. Click here for more details.
6 Ways to Prevent Your Nonprofit’s WordPress Site from Getting Hacked: 27 April 2021
Date: Tuesday, April 27, 2021 Time: 1pm EDT / 10am PDT Presented by: Chuck Spidell, WordPress Security Expert at ILLUSIO Cost: Free If you’re part of a small nonprofit comms team, your WordPress website updates probably aren’t high on the priority list – but they should be. Click here for more details.
7 Key Lessons Learned from Virtual Fundraising Events in 2020
CWe can all agree, 2020 was a doozy of a year, bringing indelible changes to the landscape of fundraising. Yet, nonprofit organizations are resilient and have always risen to the occasion of helping those in need during difficult times. Even now in 2021, amidst continuing coronavirus restrictions, nonprofit fundraising is not only surviving, but thriving. That’s due in large part to the ability to pivot fundraising efforts from in-person to virtual. With a solid year of virtual fundraising under our collective belt, let’s take a look at seven key lessons learned in 2020 to help your nonprofit continue reaching those goals and fighting for its mission. Click here for more details.
How Your Nonprofit Can Effectively Fundraise Using RoundUp App
Every year it becomes more and more crucial for nonprofits to invest in online fundraising programs. According to the 2020 Benchmarks Data from M+R, overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%. But a lack of access to new technology or the resources it takes to set up and maintain these programs is a barrier for many nonprofits. That’s where RoundUp App comes in. Click here for more details.
8 Ways Nonprofits Can Help P2P Fundraisers Meet & Exceed Their Goals
A successful peer-to-peer (P2P) fundraising campaign requires thoughtful planning and a strong understanding of how to motivate your fundraisers to meet and exceed their goals. At Classy, we put our own fundraising skills to this test with our annual #ClassyGives initiative, where our staff collectively fundraises for a nonprofit organization. This year, we fundraised for Grassroot Soccer—an organization that leverages the power of soccer to educate, inspire, and mobilize at-risk youth in developing countries—and exceeded our $60,000 goal and raised a total of $72,000. Click here for more details. 
25 Virtual Fundraising event Ideas for Nonprofits
Thinking about hosting a virtual fundraising event but not sure what to do? We surveyed hundreds of nonprofits who successfully shifted their events online and they shared lots of donor-engaging, money-raising ideas to inspire and encourage you and your team. Click here for more details
How to Improve Your Nonprofit’s Visibility Online (Hint: Use the Google Ad Grant)
Nonprofits need to be visible on the internet, but getting to a place where your organization shows up in search results or becomes featured content takes time, money, and expertise. This is where Google Ad Grants—if used correctly—can be an invaluable boost for your online presence. Click here for more details.
How to get started with gaming fundraising
Gaming fundraisers can be real donation earners for charities. But is it really that simple? Give as you Live Donate break down exactly what gaming fundraising entails and whether it could work for your charity. Click here for more details.
5 Tips to Boost Your Nonprofit Website’s SEO
SEO (search engine optimization) refers to the process that makes it easier to help users find your website with a quick internet search. The better your SEO, the higher your website will appear in, say, Google’s search results, which means more visibility and more traffic to your website. Click here for more details.
11 Must-Know Stats About Nonprofit Websites
The 2021 Open Data Project [español, français] seeks to gain a better understanding of how nonprofits, NGOs, and charities worldwide use technology for digital marketing and fundraising. At the core of the project is the 2021 Global NGO Technology Survey. If you work at a charitable organization and have not yet taken the survey, then please do! Once submitted, you will be provided instant access all the data covering website and email communications, online fundraising tools, social media, and productivity and security software. The survey data is available in real-time by region and country. Click here for more details. 
8 Ways Nonprofits Can Help P2P Fundraisers Meet & Exceed Their Goals
A successful peer-to-peer (P2P) fundraising campaign requires thoughtful planning and a strong understanding of how to motivate your fundraisers to meet and exceed their goals. At Classy, we put our own fundraising skills to this test with our annual #ClassyGives initiative, where our staff collectively fundraises for a nonprofit organization. This year, we fundraised for Grassroot Soccer—an organization that leverages the power of soccer to educate, inspire, and mobilize at-risk youth in developing countries—and exceeded our $60,000 goal and raised a total of $72,000. Click here for more details.
How to Send a Nonprofit Appeal and Get Results
Direct mail is a valuable fundraising strategy, but figuring out how to send a nonprofit appeal can be confusing. It seems like it should be simple. You’re just mailing a letter asking for a donation, right? But there are dozens of ways it can go wrong. Click here for more details.
Making the Most of Microlearning for Your Nonprofit
It’s a Monday afternoon and you’re researching e-learning solutions for your team. Maybe you’re looking for new ways to engage and develop your remote workforce. Or, maybe your supervisor has identified a pervasive problem across your team, and you’re looking for a training solution to help your staff overcome it. Click here for more details.
Perfect Your Nonprofit Pitch: How to “Tell Your Story” in 20-Seconds or Less
Sometimes one of the biggest obstacles nonprofits have to overcome is the fact that “nobody gets what we do.” As a member of the organization, you understand what you do every day… but to the general public, they just don’t understand who you serve, how your mission works, or the importance of it. To make matters worse, when you or a board member goes to explain, you get tongue-tied and don’t know quite how to phrase things because, let’s face it, you do a lot! It’s important that anyone raising awareness on behalf of your organization understands how to share your story effectively and an incredibly important component to your story is your nonprofit pitch. Click here for more details.
What Will a Post-COVID Nonprofit Economy Reveal?
The onset, and the resilience, of the novel Coronavirus has been a gut punch for the world. Individuals, governments and businesses – for profit and nonprofit alike – are struggling in these disruptive times. What must your organization do now to position your mission to thrive, not just survive, once this current threat has been vanquished? Click here for more details.
101 Best Practices Website & Email Marketing · Online Fundraising · Social Media
101 Digital Marketing & Fundraising Best Practices for Nonprofits is a blog and webinar series (written and presented by Heather Mansfield) on website design, email marketing, online fundraising, and social media best practices for nonprofits, NGOs, and charities worldwide. Click here for more details.
Fundraisers: Don’t Look In Other People’s Wallets
Higher salary. Nicer car. An assistant. Perks. Nonprofit C-level executives are compensated better than their coworkers. There is a definitely a wide wage gap between senior managers and fundraisers, program managers and those in the field. But does that automatically mean senior managers should be expected to donate at a higher level to their organization? Click here for more details.
Top 7 Reasons to Invest in Monthly Recurring Donations
Before online giving came onto the scene, accepting monthly recurring donations from supporters was a difficult exercise. Nonprofits had to get donors to commit to making regular financial contributions (usually by phone or direct mail) and then had to make sure that they actually followed through. Now, with greater access to online fundraising systems, accepting monthly recurring gifts has not only become a realistic option for nonprofits of all sizes, but it has also become a necessary fundraising strategy to both protect their revenue streams and scale their organizations. Click here for more details.
The Do’s and Don’ts When Thanking Donors
Does thanking donors really pay dividends? Yes! According to Penelope Burk’s annual donor survey, 90% of donors say that the thank you letter is the single most important and influential communication they ever receive from not-for-profits they support. In research conducted by Professor Adrian Sargent donors have a higher recall of the thank you letter than the appeal that generated the gift. Click here for more details.
How Nonprofits Use WhatsApp to Stay in Touch with Their Communities
If your organization is looking for a way to stay in touch with members, donors, and the community in general, there are many messaging apps available to choose from. In this post, we'll be taking a closer look at WhatsApp, which is popular in the U.S. but even more popular around the world. As of February 2020, WhatsApp had over 2 billion users globally. Click here for more details.
7 Key Lessons Learned from Virtual Fundraising Events in 2020
We can all agree, 2020 was a doozy of a year, bringing indelible changes to the landscape of fundraising. Yet, nonprofit organizations are resilient and have always risen to the occasion of helping those in need during difficult times. Even now in 2021, amidst continuing coronavirus restrictions, nonprofit fundraising is not only surviving, but thriving. That’s due in large part to the ability to pivot fundraising efforts from in-person to virtual. With a solid year of virtual fundraising under our collective belt, let’s take a look at seven key lessons learned in 2020 to help your nonprofit continue reaching those goals and fighting for its mission. Click here for more details.
7 Ways to Grow an Audience for Your Nonprofit
Your organization is established, and you know that you’re accomplishing great things. But you haven’t yet been able to establish a large following, and sometimes it can feel like you’re speaking into the void when you send an email or publish a blog post. It’s not easy to grow an audience of loyal supporters. But finding your people is the first step to developing and nurturing that devoted community that cares about your cause and wants to help you move your mission forward. Click here for more details.
Virtual vs. in-person solicitation for major gifts predicting the future of fundraising
The success I’m seeing with virtual solicitations taking place these days has made me reconsider some of my own assumptions and question what the future of fundraising will look like. Of course, in-person visits are off the table for now. But social distancing doesn’t mean you should stop raising major gifts. In fact, the need to raise big gifts is likely more important than ever. Click here for more details.
How to Lengthen a Website Lifespan Before You Build
The traditional way of building a website means that you take a lot of time and money to create a site that you already plan to outgrow in a couple of years. But it doesn’t have to be this way. Getting more strategic about how you build a website can enable it to grow with your organization over the years. To save time and money in the long run, learn how to extend a website lifespan from the start. Click here for more details.
10 Questions to Ask to Remove Your Marketing and Communications Bottlenecks
Much of the success in communications and marketing work is creating smooth workflows and eliminating bottlenecks in those flows. Marketing and communications bottlenecks can look like
  • People missing deadlines or otherwise not doing what they said they would do
  • Technology being too slow or cumbersome
  • Fear, worry, and uncertainty about moving forward
  • Flat-out too much going on, creating backlogs
Click here for more details.
Volunteer Recruitment: 7 Ways to Boost Volunteer Sign-Ups on Your Website
There are a variety of ways to use your website and digital marketing to work toward a goal of boosting volunteers. Find ways to attract new volunteers online, whether you’re looking for virtual help or in-person opportunities. While there’s a good chance that you won’t be able to implement all seven of these recommendations (we know how things go), select the ones that you think would have the most impact on your audience and go from there. Click here for more details.
How to build a charity gaming campaign
With COVID-19 cutting out traditional fundraising avenues, charities are increasingly turning to digital fundraising solutions, such as online gaming. Live streaming offers a number of benefits to charities. Its format encourages donation and interactivity, and a collaboration with a well-known gamer comes with a large built-in audience. Click here for more details.
Why Using a Fundraising Thermometer Works
Humans are visual creatures. We like to see that our work means something. We love the gratification of knowing our effort pays off. This is why we tell fundraisers to be visual. Share visual stories to stand out on social media! Include images on your donation forms to boost conversion! Use pictures and video in thank-you notes! Donors want to know their gift is helping – show them! Click here for more details.
10 Online Fundraising Tools to Watch in 2021
Each year Nonprofit Tech for Good features a new set of online fundraising tools that are timely and relevant for the year to come. This year’s tools tap into fundraising trends that have emerged as a result of the COVID-19 pandemic, from t-shirt fundraising for virtual events to contactless in-person giving. Click here for more details
How to set and achieve the best acquisition goals
Regardless of your nonprofit’s sector or size, as a fundraiser, you have two main objectives when it comes to increasing individual contributions. First, you need to retain your existing donors. You also need to get new donors to replace the funds from donors you lose. How can you know how many new donors you need this year? What amount and how often will current supporters donate again? To figure this out, we looked at how successful organizations set their fundraising goals. In this article we’ll cover:Click here for more details.
How Your Nonprofit Can Effectively Fundraise Using RoundUp App
Every year it becomes more and more crucial for nonprofits to invest in online fundraising programs. According to the 2020 Benchmarks Data from M+R, overall online giving revenue increased by 10% in 2019, and revenue from monthly gifts increased by 22%. But a lack of access to new technology or the resources it takes to set up and maintain these programs is a barrier for many nonprofits. That’s where RoundUp App comes in. Click here for more details.
The Difference Between Branding and Marketing: A Nonprofit’s Introduction
Among the buzzwords of nonprofit marketing, two that get used nearly ad nauseum are branding and marketing. They’re often used interchangeably, but they should be viewed as two different, but complementary concepts. It’s not always easy to tell the difference between branding and marketing, or determine how exactly they should be used together. However, making this distinction is important for any nonprofit professional hoping to clearly communicate a message to a target audience. Click here for more details.
9 Lessons Learned from Hosting Virtual Fundraising Events
Fundraising has not stopped during these uncertain times. Since March, we have seen organizations take their annual fundraisers online and go virtual. At ClickBid we have been fortunate to assist and be a part of these transitions. We have seen incredible examples of creativity and uses of online technologies. Click here for more details.
9 Socially-Distant Donor Engagement Ideas for Nonprofits
After the challenges thrown at us throughout 2020, no one’s quite sure what 2021 will bring. But there are two things that are certain: social distancing will continue to be a reality and your donors will continue to believe in your mission. The key to holding onto your donors while we all ride out the remainder of this storm will be to keep them engaged. Click here for more details.
6 Tips for Nonprofit Professionals on Speaking Brilliantly with Your Slides
There’s a new normal. We never seem to detach from our devices because they provide the most direct pathway to colleagues, donors, our communities, and our friends. Our online personas and the quality of our “screen sharing” have become part of our identities. 95% of business meetings take place on platforms like Zoom and Microsoft Teams. And when we are off the clock, we take virtual trips to foreign countries, cook on live-demo video calls, and shimmy around our living rooms with fellow Zumba dancers who could be anywhere in the world. We are used to this new standard now, and can easily discern the good from the not-so-good online experiences. Click here for more details.
5 Design Techniques That Will Increase the Lifespan of Your Nonprofit’s Website
If 2020 taught us anything, it was how crucial it is for us to be able to think on our feet. In a year when suddenly everyone had to work from home, businesses and organizations required an up-to-date website to stay relevant. This article is for those who had to shoehorn COVID banners and announcements on an inflexible website template. (You have my sympathies!) While these techniques can’t change the past, here are some design ideas to help your organization adjust and optimize your website in the future. Click here for more details.
8 Ways Nonprofits Can Help P2P Fundraisers Meet & Exceed Their Goals
A successful peer-to-peer (P2P) fundraising campaign requires thoughtful planning and a strong understanding of how to motivate your fundraisers to meet and exceed their goals. At Classy, we put our own fundraising skills to this test with our annual #ClassyGives initiative, where our staff collectively fundraises for a nonprofit organization. This year, we fundraised for Grassroot Soccer—an organization that leverages the power of soccer to educate, inspire, and mobilize at-risk youth in developing countries—and exceeded our $60,000 goal and raised a total of $72,000. Click here for more details.
Combat Zoom Fatigue to Host an Engaging Virtual Fundraising Event
One of today’s biggest challenges is successfully engaging a virtual audience. Every organization and individual putting on any kind of virtual event is asking themselves the same questions: how do we break out of the ordinary, how do we avoid Zoom fatigue, and how do we actually engage our audience? Click here for more details.
5 Ways to Be a More Effective Nonprofit Organization
What does it mean to be a successful and effective nonprofit? Every nonprofit exists to make the world a better place in their community. From the smallest nonprofit to the largest organization, the definition of success often comes down to one central question: “Did you achieve your mission?” More than that, though, did you reach the people you set out to serve, and did you do it in a way that enables you to serve well into the future? Nonprofit leaders often define success in terms of accomplishments like financial viability, donor retention, or program reach. Click here for more details.
9 Lessons Learned from Hosting Virtual Fundraising Events
Fundraising has not stopped during these uncertain times. Since March, we have seen organizations take their annual fundraisers online and go virtual. At ClickBid we have been fortunate to assist and be a part of these transitions. We have seen incredible examples of creativity and uses of online technologies. Click here for more details.
The Best Times to Post on Social Media in 2021 and Beyond [Infographic]
Do you want to maximize engagement on your social media posts? Looking for the ideal times to post to each network? The team from Oberlo share their guide to success in this infographic. They cover the following social networks: Click here for more details.
10 Donation Page Best Practices for Nonprofits
According to the 2019 Blackbaud Charitable Giving Report, online giving grew 6.8% in 2019 and accounts for 13% of a nonprofit’s total revenue – and those numbers will continue to grow. Also important to be aware of is that 26% of online donations made in 2019 occurred on a mobile device. Having a mobile-compatible website is now a standard best practice and that is especially true for your nonprofit’s donation pages. Click here for more details.
Your 2021 Nonprofit Email Outreach Checklist
The new year is a perfect time to reexamine and refine your email outreach efforts. Not sure where to begin? Here are some areas to focus on in 2021 and beyond. Click here for more details.
Nonprofit Trends to Watch in 2021
It would be cliche at this point to say that 2020 was a year like no other. In many ways, it was also a validator of the trends in giving that have been growing for years: communication and stewardship are key, an omnichannel experience is vital for both acquisition and retention of donors, and people are generous. Click here for more details.
Why charities should use SSL certificates
Every website should use SSL certificates. We take a detailed look at SSL certificates and discuss the benefits that they can offer your charity. Click here for more details
What Website Donors Want from Nonprofits
Among the many reasons we love websites is that they are powerful tools for helping your supporters, members or clients meet their goals. But tapping into the secret lives of your target audiences isn’t always easy, which is why we love the Global Trends in Giving Report produced by Nonprofit Tech for Good. In 2020, it included responses from more than 13,000 donors around the world that were asked about their giving preferences. The result is that nonprofits can learn if they are “effectively using technology to inspire philanthropy and achieve their mission and programs.” Click here for more details.
10 Design Tips for Awesome Nonprofit Online Presentations
ClWith the crazy number of online meetings we all have these days, you are probably assembling a toolbox with new ways to communicate. Enter an old friend: the slide deck. These have been around for ages, but you may not have used them as if your organization’s mission depended on them. Now, more than ever before, we need to secure the attention and devotion of our colleagues, most important donors, and supporters. And we need tools that are effective and easy to produce so we can keep our connections fluid, generate enthusiasm for our ideas, and open new doors. Click here for more details.
Online Fundraising: What Your Nonprofit Needs to Do to Be Compliant in 2021
2020 has made it clear that online fundraising is here to stay. Online fundraising makes it simpler for your donors to give, and easier for them to make recurring donations to support your mission. It also allows you to reach broader audiences. As you take advantage of new opportunities to use online fundraising to grow and engage your donor community, make sure that you know what you need to know to be compliant. Click here for more details.
7 Useful Tips to Increase Membership Renewal for Your Association
Many membership managers are familiar with the difficulties of getting people to renew. While membership fees may be the lifeblood of your organization, renewal fees can often be hard to obtain. Thankfully, there are a few steps that you can take to remove the stress from the membership renewal process. Click here for more details.
5 Must-Have Productivity Software Products Nonprofits Need to Be Effective in 2021
In the face of tremendous adversity and growing need, nonprofits are doing incredible work at a critical time. Choosing the right productivity software can help augment these efforts, enabling nonprofit teams to perform excellent work from anywhere in the world. Fortunately, there has never been a more robust ecosystem of productivity software, and many solutions can be implemented at little or no cost for nonprofits. Here are five categories that every nonprofit must address to be effective in 2021. Click here for more details.
5 Creative Examples of Corporate Sponsorships
Between the COVID-19 pandemic and the critical social justice movement, businesses and nonprofits alike have looked for ways to deepen their impact in the world. The year 2020 has highlighted the value of for-profit and nonprofit partnerships, and it’s a trend we expect to continue into 2021. As donations waned for some nonprofits during the economic slowdown, for-profit companies have been able to partner with them to fill in the gaps. Simultaneously, for-profit businesses are able to both add purpose to their model and engage their staff and communities, as these cross-sector collaborations can increase employee engagement and retention rates by 5 to 7% and sales up to 7%. Click here for more details.
2021 Cause Awareness & Giving Day Calendar for Nonprofits
Cause awareness and giving days can be very powerful themes upon which to launch online fundraising and social media awareness campaigns. In addition to the days listed below, see also public holidays by country, Days of the Year, and Wikipedia’s List of Commemorative Months. Click here for more details.
5 Steps to Improve Your Nonprofit Website
Your website is your nonprofit’s digital home. It represents you online 24/7, bringing your work to life and motivating supporters. Nonprofit websites must be engaging, effective, and purposeful. 54% of donors worldwide prefer to give online, and up to 20% of donors are most inspired to give by a nonprofit’s website. Click here for more details.
9 Virtual Fundraising Event Resources for Nonprofits
As you review your fundraising plans and goals for the past year, it’s easy to look back and see a year marked by postponed and cancelled events. But it was also a year of tremendous opportunity and exploration into the virtual event space for many nonprofits around the world. Virtual events enable your nonprofit to plan for a year of successful fundraising safely and confidently, no matter what happens next. Click here for more details.
7 Ways to Improve Your Nonprofit’s Social Media in 1 Hour or Less
Social media is always changing. There’s always a new trend or platform to learn or track, and it’s not always easy to keep up. While there are no shortcuts to sustained social media success, there are a few low-hanging fruit tips that you can implement quickly and effectively to ensure you’re covering your bases. Here are a few immediate social media improvements your organization can try to see results fast. Click here for more details.
USING SOCIAL MEDIA TO PROMOTE YOUR VIRTUAL FUNDRAISER
Promoting your virtual fundraiser or event across your social media channels is crucial to ensure participation and engagement from your audience. With so many types of events and day-to-day life activities moving online, deliberate thought and action must be put into every piece of content your nonprofit shares. Why should your constituents spend more time in front of a screen or open their wallet to your nonprofit? Taking the time to properly articulate and plan how to promote your virtual event and fundraiser can make the difference between success and failure. Click here for more details.
Let go of your donor spreadsheet for a donor CRM
First, we gotta acknowledge that spreadsheets have a place in the workplace and in our hearts. And if you’re still using spreadsheets to keep track of your donors and their corresponding donations, we want to let you know that we get it—we really do. It can be hard to move on to new technology, especially if spreadsheets have been good to you through the years. Click here for more details.
What Website Donors Want from Nonprofits
How great is it when someone lands on your nonprofit’s website and makes a donation without you having to lift a finger? Who doesn’t want more of that?! The trick is figuring out what donors want from nonprofits and making sure that you offer it on your site when the timing is right. Click here for more details.
The Nonprofit’s Guide to Pitching to Corporate Sponsors
Securing a corporate sponsor is a lot like attracting a new individual donor. You need to articulate why a relationship with your organization is beneficial to the other party. The most effective relationships between nonprofit organizations and corporations are not only mutually advantageous, they’re also very intentional and thoughtfully designed. To stand out from the crowd and land that partnership, you’ll need to prepare a clear strategy for reaching out and delivering your pitch. Click here for more details.
Some Insights From 2020 to Bring Into the New Year
I hope everyone had a safe holiday. I’m sure you’re relieved 2020 is over, although uncertainty will stay with us for a while. No doubt this past year brought a lot of challenges to your nonprofit. Even so, many organizations were able, for lack of a better word, to pivot and make changes to the way they ran their programs. Click here for more details. 
How NPOs can use tech to attract donors and make a bigger impact
Digital transformation can help charities and non-profit organisations (NPOs) to drive efficiencies, speed up processes, cut costs, and free up people to focus on the jobs that only humans can do. This is especially important as pressure mounts on NPOs to justify their budgets and spending by showing tangible impacts in their particular focus area. Click here for more details.
The modern nonprofit: 2020 YEAR-END APPEAL GUIDE
End of year giving season is upon us! Have you planned your year-end appeal? 30% of all giving happens in the last month of the year! While 2020 brings many unique challenges, from the continued COVID-19 pandemic to election season, we don’t expect this key stat to falter this year. In fact, it’s possible that due to the tremendous suffering taking place around the world, philanthropic activity may be at an all-time high. Now more than ever, your donors need you to light the way. Click here for more details.
Fundraising tips for COVID times
In this hectic time of life with Covid that change everything that we know. Rather than focus on what we can no longer do, here are some tips on things you can do now to help keep your fundraising from stalling during this difficult and challenging time. Fundraising have never been easy but it is even more difficult now during the Covid time. Here are a few suggestions to help with your fundraising efforts during this trying times. Social Media - now is a great time to boost your social media efforts, tell stories about your impact, and perhaps talk about how COVID-19 is impacting how you deliver services. If you are not sure on how to go forward and make a success with your social media campaign feel free to contact us for an online training session. Social media is the way forward to reach new and existing donors. Shoot A Video - Since face-to-face meetings aren't likely right now, it's a great time to shoot a video of your program or even just a personal message from the executive director. Bring your mission to your donors. Click here for more details.
Mitigating the impact of COVID-19 within the “Third Sector”
Dr Armand Bam, Head of Social Impact at USB, looks at the impact of COVID-19 on non-profit organisations (NPOs). The COVID-19 pandemic has had an impact on all spheres of society, some of which will become more apparent after the extended period of lockdown. Much of what has been written in the media has been focused on the decision from government within the public sector to enforce a lockdown and the impact on businesses within the private sector. While these sectors are often viewed as the main contributors to the economy it is the impact of and on nonprofit organizations (NPOs) within the “third sector” that easily goes unnoticed. There are over 220 000 NPOs registered with the Department of Social Development in South Africa. During this pandemic it will become more evident how these mission driven organisations play an important role in our society. Click here for more details.
A guide to building a more resilient business
In the midst of the Covid-19 crisis, we have become painfully aware of the fragility of supply chains, health care, and other critical systems. Many leaders have announced the intention to build back their businesses more resiliently, but not many know how to do so. Few business schools teach resilience, and today’s managerial toolkit is dominated by financial performance management. As a result, very few companies are able to explicitly design for, measure, and manage resilience. Why Resilience Is Important We can usefully define resilience as a company’s capacity to absorb stress, recover critical functionality, and thrive in altered circumstances. Click here for more details.
Air Funding: Helping everyone, with everyone.
As of now, there are still countless people who require medical and financial aid. You too can collect funds to provide to help. Not only for yourself, but also the people around you, and the brave health care providers working at the frontline during this pandemic. Even if the future remains unclear, we can be part of the hand that leads to a brighter tomorrow. Let us fight for that future together. Click here for more details.
QuadPara Association of South Africa launches COVID-19 relief fund
COO of QASA, Raven Benny, stated that the QuadPara Association of South Africa (QASA) is cognizant of the efforts that have been put in place to combat COVID-19 with more and more people suffering due to a lack of income, access to healthcare and food. People with disabilities are among the worst affected during this current global pandemic. They are some of the most vulnerable groups to falling severely ill with COVID-19 because of their compromised immune systems. Click here for more details.
How to Conduct Virtual, Donor-Driven Events in a Post-COVID World
Most nonprofits know their fundraising will be impacted by the COVID-19 but few know exactly how to respond. The pandemic comes during a time when many nonprofits were ramping up their fundraising efforts to cash in on the record levels of charitable giving in the U.S. Worst still, is if their fundraising was primarily event-driven since they are now off-limits due to social distancing. However, for those who want to be proactive in “retooling” their development function in response to the new normal, there are highly innovative and cost-effective strategies to fundraising in this era of social isolation. Click here for more details.
Nonprofit Tech for Good
Nonprofit Tech for Good focuses on providing useful, easy-to-understand news and resources related to nonprofit technology, online communication, and mobile and social fundraising. Today, with 50,000+ monthly visitors and more than one million followers on social networks, Nonprofit Tech for Good is a leading technology resource for nonprofit professionals. Fueled by a strong passion for the Internet, Heather spends her days (and some nights) helping nonprofits, charities, and NGOs worldwide utilize the internet as a tool for social good. Click here for more details. 
Mapping, Tracking, Assisting with Covid-19 Food Distribution
The purpose of this site is to facilitate the mapping of food distribution services in South Africa during the Covid-19 crisis, to track needs and delivery, to support the effective use of resources. Click here for more details. 
Comics and cartoons are a powerful way to teach kids about COVID-19
The global COVID-19 pandemic has turned children’s lives upside down. Stay-at-home orders mean that they cannot go to school, visit a playground or spend time with friends. Just like adults, they may be scared and frustrated. But given the right information, children can be powerful agents of change in their families and communities. That’s according to a UNICEF guide for communicating with children. This guide highlights the need to communicate with children in an age-appropriate, culturally sensitive, inclusive and positive way. It emphasises that to be effective, the communication must be interesting and engaging. Click here for more details.
What South Africa needs to forge a resilient social compact for Covid-19
South African President Cyril Ramaphosa has called for “a new social compact among all role players – business, labour, community and government – to restructure the economy and achieve inclusive growth”. In South Africa, ‘social compact’ has often been used narrowly to describe pacts between stakeholders on specific sectoral issues. A resilient social compact, as we use the concept, requires a dynamic agreement between the state and society on how to live together, and how to address issues of power and resources. Click here for more details.
COVID-19 RESOURCES AND INFORMATION LIST: FOR ARTISTS AND ARTS ORGANISATIONS IN SOUTH AFRICA
This is a set of (mostly) free COVID-19 resources to support creatives and creative organisations in the visual art sector and the creative and cultural space. This is a live, ongoing work in progress list of resources. Click here for more details.
Intellectual disability and COVID-19
Due to the global outbreak of the COVID 19 virus and total shutdown, the WCFID has suspended all our training with immediate effect. Please be assured we will let you know as soon as we can resume training, so please watch your e-mails for further information. Please watch your e-mails for more information. The WCFID have implemented systems which allows the staff team to work remotely until further notice, but you may email us. Where necessary all meetings to be held either over WhatsApp video call, Skype/ Zoom. For any urgent queries during this time, please contact 081 3569 920 and your request will be passed on to the relevant staff member. Click here for more details.
Essential Service Business Certificate
National Lockdown has been declared from 26 March 2020 until 30 April 2020 by the president. During that period only businesses that provide essential services are allowed to open and trade. Essential Service Businesses need to apply for a certificate in order to trade. Click here for more details.
COVID-19 Financial Reporting Implications
Given the uncertainty surrounding Covid-19, companies need to continually monitor developments and ensure that they are providing up-to-date and meaningful disclosure when preparing annual reports and financial statements. It is crucial that companies carefully consider the potential implications of Covid-19 when preparing or issuing such financial information. Click here for more details.
How to Manage a Crisis in Social Media: Best Practices From NGOs
Since the outbreak of COVID-19, social media has been filling up with nothing but the latest updates concerning the spread of the disease, voices of uncertainty, and, sadly, fake news. People are having a hard time adjusting to the lifestyle changes necessitated by the pandemic, and the affected communities are enduring a lot of physical, mental, and emotional stress. Since residents of the COVID-19 hotspots have no place to go, they’re looking for signs of change within their newsfeeds. Click here for more details.
How NPOs Can Avoid Panic, Mitigate The Ompact of Covid-19
Although much has been said about the impact of Covid-19 pandemic and lockdown on business, very little attention has been given to non-profit organisations (NPOs) within the "third sector". Although it's too early to determine the total effect locally, globally the impact has been severe. Click here for more details.
Rape Crises COVID-19 Response
During lockdown our 24 hour service will extend to three phone lines plus a WhatsApp line for text messages. Click here for more details.
South African businesses will now be able to apply for ‘Covid-19’ loans at their bank – here’s what you need to know
Treasury has published additional detail on how the R200 billion coronavirus loan scheme for businesses will work. The scheme – which was first announced by president Cyril Ramaphosa as part of a R500 billion fiscal package – has been developed by Treasury, the South African Reserve Bank, and a number of the country’s commercial banks. In terms of this scheme, R200 billion will be ultimately made available for new loans to existing customers. The initial phase will be made up of R100 billion worth of funding. Click here for more details.